When the owners of Bench Made Woodworking, a full-service woodworking and cabinetry shop, decided to invest in team apparel, they wanted more than just shirts and jackets. They wanted clothing precisely designed around their brand identity, right down to the color gradients and logo placement. That’s why they partnered with Evolution creative solutions.
The Business Problem
Bench Made Woodworking’s brand guidelines define how their colors, fonts, and logo must appear. Matching colors on paper requires digital print expertise, but matching them on fabric demands knowledge of materials, thread, and heat. Bench Made needed apparel that reflected their brand, fit well, and looked professional. To achieve that, they wanted to partner with a print expert to ensure brand consistency.
Our Creative Solution
Evolution creative solutions took an in-depth approach to Bench Made Woodworking’s apparel project. Instead of simply printing a logo on fabric, we tested gradients of their brand colors at 80%, 60%, 50%, and 40% on various t-shirt colors. This gave the owners a chance to see exactly how their brand would look in different settings and choose the most impactful combination.
We also sourced t-shirts and fleece jackets in multiple sizes and colors so the Bench Made Woodworking team could try them on before placing a full order. Once the style was selected, Evolution creative solutions embroidered the jackets with the company logo in the brand red, ensuring a polished, professional finish.
By going beyond “just printing,” Evolution creative solutions helped Bench Made Woodworking find the right colors, fabrics, and embroidery for brand consistency. The result was apparel that looked great and reinforced Bench Made Woodworking’s professional image with every wear.
At Evolution creative solutions, we understand your brand deserves more than a one-size-fits-all approach. We take the extra steps to ensure that your apparel and promotional items deliver the same level of impact as your printed materials.
Ready to showcase your brand on apparel? Call 513-681-4450 or complete an online request here https://evo-creative.com/contact-us.
| Product Specifications | Rationale |
| T-shirts, black and blue | Offered durable and stylish everyday wear while testing gradients for brand impact |
| Digital printing | Ensured accurate reproduction of brand colors and gradients |
| Zip Pullovers, embroidered logo | Provided a premium option for outerwear with a professional embroidered finish |
| Embroidery | Matched brand palette and delivered long-lasting, polished logo placement |
| Sample orders in multiple sizes and colors | Allowed the client to test comfort, style, and logo visibility before finalizing order |