The Christ College of Nursing in Cincinnati, Ohio, needed something special to welcome incoming students to its new class. The goal: deliver an acceptance packet that makes students feel proud, celebrated, and excited for what’s ahead. That’s where Evolution creative solutions stepped in.
The Business Problem
When someone gets into nursing school, it’s a big deal. The Christ College of Nursing wanted its acceptance packet to reflect that. It had to be more than a letter—it needed to feel like a gift. The challenge was to create a direct mail piece that was both professional and inspired pride. The packet needed to stand out in the mailbox and leave a lasting impression that matched the moment’s significance.
Our Creative Solution
Our Creative Solutions Team recommended an innovative and memorable design: a t-cross-style folder that students would physically unwrap to reveal their acceptance letter. This interactive experience added a sense of excitement and surprise. We suggested adding a custom car sticker inside the folder to make the moment even more special. Students could proudly place it on their car, displaying the news of their acceptance and spreading The Christ College of Nursing brand.
We used premium materials and precise die-cutting to ensure the finished product felt polished and high-end. Every detail, from the size and shape of the folder to the final assembly, was handled with care. In the end, The Christ College of Nursing had a professional, celebratory welcome packet that delivered on all fronts.
Need to make a first impression that sticks? Evolution creative solutions has the tools and creativity to help you do just that. Let’s build something unforgettable together.
Product Specifications and Rationale
| Product Specifications | Rationale |
| Folder Size: 18 x 13.5 | Large, t-cross design creates a unique unwrapping experience. |
| Folder Stock: Endurance Silk Cover | Offers a smooth, high-quality finish that feels professional. |
| Folder Printing: Offset Printing | Provides vivid imagery and full-color design on both sides. |
| Window Decal Printing: Digital | Maximizes color quality and branding impact with a weather-resistant finish. |