For The Happy Pickle, LLC, standing out at markets and on store shelves required more than a great product. To transform their existing mascot logo into a cohesive brand design, they partnered with Evolution creative solutions. The resulting vibrant marketing materials earned a Bronze award from the Graphic Media Alliance Print Excellence Awards.
A Brand Worth Relishing
Based in Cincinnati, The Happy Pickle produces homemade pickles, vegetables, and peppers using a family recipe. They needed jar labels and signage featuring their distinctive mascot to grab shoppers’ attention and inspire them to purchase.
Using the pickle character and established brand identity as inspiration, Evolution creative solutions developed a unified visual system for multiple print applications. This included custom pickle jar labels for multiple product varieties, as well as a branded banner for farmers’ markets and promotional events.
The result was a cohesive, memorable brand presence that reinforced recognition while helping this local business present itself professionally across customer touchpoints.
Develop a Flavorful Brand Identity
The final design portfolio helped The Happy Pickle strengthen its brand recognition. By growing from a single logo into a coordinated family of marketing materials, Evolution creative solutions helped this Cincinnati small business create stronger customer recognition and a more polished market presence.
The design work earned a Bronze award from the Graphic Media Alliance Print Excellence Awards, demonstrating how thoughtful branding and strong visual execution can elevate small businesses and help memorable products stand out.
In a Pickle with Your Brand Design?
Evolution creative solutions proudly supports businesses of all sizes, including local small businesses looking to grow their brands. The design team at Evolution creative solutions can turn your logo into a bold design system for print and promotional items. Contact [email protected], call 513-681-4450, or visit https://evo-creative.com/contact-us to get started.